Content Performance
Build a content strategy around impact - not output - to escape the Content Treadmill!







See exactly how content impacts:
-
Pipeline
-
Revenue
-
Deal Value
-
Close Rates
-
Deal Velocity
- Pipeline
- Revenue
- Deal Value
- Close Rates
- Deal Velocity
Let your competitors burn budget feeding someone else’s algorithm, while your content strategy builds and converts your pipeline.
Great marketing is art and science
We make the Science easy.
Measure ROI
Track exactly how your content strategy, and every piece within it, impacts pipeline and revenue. Quantify the “halo effect” content has on leading sales metrics like deal velocity, ACV and close rates.
Practical Attribution
Attribution should drive action, not politics. Demand-Genius doesn’t just show you what’s working: it shows when it’s working, and makes it easy to feed that insight into your roadmap and distribution strategy.
30-minute Implementation
Our AI-led onboarding starts with a Free Content Audit. Get deep insights into your content strategy, then let our team walk you through implementation in less than 30 minutes, using our AI to align reporting with your internal standards.
“The onboarding process was exceptional. The platform itself is incredibly intuitive and user-friendly.
Gus Oliveira
Project Mark
“The onboarding process was exceptional. The platform itself is incredibly intuitive and user-friendly.
Gus Oliveira
ProjectMark
Need some inspiration?
Check out Demand-Geniuses to learn from the best in the business how you can build a Content Strategy around impact – not output!
- Benchmarking
Fintech Content in the AI Era: 2025 Benchmark Report #4
State of B2B Content Before you get into the specifics of AI Optimization, we wanted to use our AI to
- Benchmarking
Fintech Content in the AI Era: 2025 Benchmark Report #3
State of B2B Content Before you get into the specifics of AI Optimization, we wanted to use our AI to
- Benchmarking
Fintech Content in the AI Era: 2025 Benchmark Report #2
State of B2B Content Before you get into the specifics of AI Optimization, we wanted to use our AI to